HVAC maintenance plans

Maintenance agreements that don't depend on memory.

Most HVAC companies want more customers on a maintenance agreement. Fewer have a reliable way to ask every customer, follow up with the ones who are interested, and book the tune-ups when they come due. This page walks through how we set that up, step by step.

Why agreements matter.

A maintenance agreement turns a one-time job into visits on the calendar: usually a tune-up in spring for cooling and one in fall for heating. Those visits help fill the slow weeks between seasons, when the phone is quieter and techs need work.

They also keep you as the company the customer calls first. When the system finally needs a repair or a replacement, the homeowner already has your number, your tech has been in the house, and the decision is easy.

What goes into the agreement is your call: the visits, any priority scheduling, any discounts. We set up the asking, the follow-up and the reminders around whatever you offer.

The ask, after every job.

The best moment to offer an agreement is right after a good visit, while the homeowner still remembers the tech who fixed their system. The problem is that nobody remembers to ask every time. So the ask goes out on its own:

  • Two days after the job, the agreement goes out by text and email, with a link to review and sign.
  • When the customer opens it, your rep gets a heads-up to call while it is fresh.
  • When they sign, the customer moves into maintenance on its own, so nobody updates a spreadsheet.

The review ask runs alongside it: a thank-you text with your review link an hour after the job, and a task to call if no review comes in after two days. Every customer gets the same ask.

Two days after the jobExample

Text · Thu 10:05 AM

Hi Ana, it's CoolPeak Heating & Air. Thanks for having Jake out Tuesday. Want your two tune-ups a year handled for you? Review the plan here: coolpeak.demo/plan

Then

  • Opened · rep alerted to call
  • Signed · moved to Maintenance

The same ask goes to every customer after every job. You choose the wording and the timing; we set the rest up.

Tune-ups and renewals.

Selling the agreement is half of it. The other half is the visits it promises. Seasonal tune-up reminders go out on the schedule you set, with a link to book, so the spring and fall visits land on the calendar without the office calling down a list.

Renewals work the same way: before an agreement lapses, the renewal ask goes out on the schedule you choose. Your office sees who booked, who renewed and who still needs a call, in one place.

What your office sees.

Every agreement sits on the customer it belongs to, with where it stands: sent, opened, signed, due for a tune-up or up for renewal. The customers who opened the agreement but didn’t sign are the shortest call list you will ever have, and they show up on their own.

If you already run a field service tool for dispatch, keep it. We set up the asking, the follow-up and the reminders, and on the free call we check what the two systems can share.

Why agreements don't stick.

When an HVAC company tells us its maintenance agreements aren't growing, it is almost always one of the same few gaps:

  • Asked at the wrong time. The tech mentions it while packing up, the homeowner says "let me think about it", and nobody brings it up again.
  • No follow-up on interest. A customer opens the agreement, reads it, and closes it. Nobody knows, so nobody calls.
  • Tune-ups never booked. The agreement is signed, but the visits it promises depend on the office remembering to call in spring and fall.
  • Renewals forgotten. A year goes by, the agreement lapses quietly, and the customer drifts to whoever knocks on the door first.

Each of those is a moment where a person has to remember something. The setup above replaces each one with a message that goes out on its own, and a task for a person only when a call is worth making.

Your techs don't have to change how they work. They do the job and close it out, and the ask happens after they have left the driveway.

What we need from you.

  • What your agreement includes and how often visits happen.
  • The document customers sign, or the terms so we can set one up.
  • Who should get the heads-up when an agreement is opened.
  • When renewals and tune-up reminders should go out.

Most setups go live in about 10 days, depending on how many phone lines, calendars and techs you have.

Want every customer asked, every time?

A free 30-min call with Trent and Jared about how you sell and renew agreements today.

Common questions

What should an HVAC maintenance agreement include?

That is your decision. Many include a heating and a cooling tune-up each year, and some add priority scheduling or a discount on repairs. We set up the asking and the reminders around whatever you offer.

When is the agreement offered?

By default, two days after the job, by text and email. The timing is adjustable on the call.

What happens when a customer opens it but does not sign?

Your rep gets a heads-up the moment it is opened, so they can call while the customer is still thinking about it.

Do tune-up reminders book the visit?

They go out with a link to book. Your office sees who booked, who renewed and who still needs a call.

Do you set the price of the agreement?

No. You set your own pricing and terms; we set up how it is offered, followed up and renewed.